Planning Blog
For the Nike commercial my plan is to take inspiration from the Nike commercials. I plan on getting footage from people just using Nike products. Showing off Nike shoes and clothing in action is going to be the main focus of the advertisement. Another thing I can show in the advertisement is close ups of the actors. In most Nike commercials there are shots that show a closer look at the expressions and sweat of the actor.
One thing I will need for sure is Nike products. Nike shoes and clothing will be the main focus of the advertisement so it is very important to have Nike products. I can also bring sports equipment to show Nike shoes in action. I could possible bring a soccer ball, and have the actors score goals.
For the location of filming I can film on the Track Field. The Track Field is a perfect spot to show Nike Products being used during sporting events. Another option for a location can be the soccer field. I can wide shots of students running in the grass. I could also have medium shots that show just the actor. As a backup plan I can film at any of the stairs in the school. The stairs can provide a good close up shot of the shoes being used.
The storyboard will be created on the 29th of September. The first day of filming will take place on October 1st. I plan on reviewing footage later in the day and preparing over the weekend. Then on October 5th I will shoot some final takes and compare them with the the other takes to see which are better. I will edit the commercial in Adobe Premiere Pro on October 7th. On October 11th I will make some final touches on the commercial and check if everything looks correct.
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